The ultimate sixteen-week job interview where eighteen Americans compete in a series of rigorous business tasks, many of which include prominent Fortune 500 companies and require street smarts and intelligence to conquer, in order to show the boss that they are the best candidate for his companies. In each episode, the losing team is sent to the boardroom where they are judged on their performance in the task. One person is fired and sent home.

Twelve celebrities battle it out to be Australia's first ever celebrity apprentice. Among them: AFL footballer Shane Crawford, beauty queen Jesinta Campbell, NRL footballer Wendell Sailor, celebrity agent Max Markson, and Polly from The Block. Presiding over them is successful entrepreneur Mark Bouris, who will dish out business assignments to each team, with the losing team summoned to the boardroom where one of them will be fired.